Joseph M. Arco

Joseph received his Associates of Arts in Marketing - double major, Bachelor of Business Administration, and Bachelor of Arts in Communication from Milton College, Milton, WI.

Joseph did his graduate work in Media Administration from Whitewater University and his postgraduate work at the University of Wisconsin, with continued study at Rockford College, the Sony Institute, and International Film and Video Workshops.  Joseph’s fundamental interest in film and photography led him to pursue his interest in multimedia production in the field of communication.

He has worked in a multitude of production capacities, including executive producer, writer, producer, director, videographer, and editor.  He has been involved in more than 9,000 productions that have taken the form of documentary, entertainment, corporate, dramas, and various commercial, educational, and instructional productions.

Joseph Arco has a production background matched by few in the Midwest. During his college years, he worked at a CBS affiliate full time in both film and broadcast television, producing documentaries and on-air programming.  Beginning his professional career, Joseph served as Director of Media and as an instructor at Milton College in the Department of Film and Television for five years.  Moving forward, he was appointed to the Film and Video Consultant position for the State of Illinois Library System.  His responsibilities included consulting and producing film and media projects for 59 libraries in Northern Illinois.

Two years later, Joseph ventured forth in opening his consulting firm that expanded to include multifaceted media production. As President of MMG, Joseph, on the business side of Multimedia Marketing Group, is accountable for the overall direction of the business, as well as budgeting, client presentation, and profitability. On the creative media production side of the business, Joseph functions as the Executive Producer, from project conception, with an intense emphasis on visual interpretation, through the final implementation of projects.

His leadership has evolved the multimedia marketing production firm to an award-winning entity, serving a myriad of clients with successful solutions in the latest new media digital technology, including interactive kiosks and responsive website applications.  The company continues to offer commercial broadcast production, web programming, media placement, packaging design, printing implementation, social media, branding, transmedia marketing, and public relations/marketing aspects necessary to communication distribution.  Through his media production experience and marketing background, Joseph has led clients through several elements of transmedia programming and supporting the final implementations for successful marketing outcomes.